The MYP eMarketing module enables Subscribers to easily and effectively manage bulk marketing communication campaigns and events. To ensure effective use of this module, Subscribers must undertake relevant training. Communication campaigns alert a Subscriber’s client and prospect database to the breadth of services including staff, client, customer and member surveys. MYP automatically tracks the success of each campaign by recording mail-out dates, % of campaigns accessed and % recipients who unsubscribed.
Key features of eMarketing
- Stand out from the crowd – create beautifully designed emails + event pages with a simple drag-n-drop builder – no prior web design experience required!
- Easily manage distribution lists – take the hassle out of list building by pulling targeted contacts directly from ARM or by adding a subscription form to your website
- Analyse + automate campaigns – analyse open + click-throughs rates with comprehensive email reporting + set up automated remarketing campaigns based on recipient behaviour
- Streamline event management – connect your email campaigns to event landing pages to drive attendance + automate registrations + payment processing
myTraining for eMarketing
Click here to access the eMarketing Certified Training myTraining course where you will be attributed Level 2 Support upon completion.
Recommended permissions for eMarketing
Click here to view the recommended permissions for eMarketing.